I'm a Portuguese graphic designer, illustrator, dreamer and arts & crafts lover based in London with +10 years of experience working in-house for SMB tech companies.
I love how it's possible to convey emotion and create a connection with people just by blending colour, type, and shapes.
Although I specialise in branding, I am a multidisciplinary designer at heart; so I welcome projects of all flavours and sizes.
I believe in the power of uniqueness and personality. I believe that design should be about people; about connection.
I believe in the power of uniqueness and personality. I believe that design should be about people; about connection.



Selling some of my crafty stuff at the Big Queer Book Fair in London, 2025
I believe in the power of uniqueness and personality. I believe that design should be about people; about connection.
Working with Lara was transformative for the Fixflo brand. She didn’t just update our look — she reimagined how we tell our story. Lara single-handedly evolved our brand into something far more cohesive, confident, and compelling. Her strategic insight and creative flair made an impact we couldn’t have achieved without her. Thoughtful, collaborative, and brilliantly talented. I'd relish the opportunity to work with her again.

James Dilgul
Head of Marketing at Fixflo & Aareon UK
I had the pleasure of managing Lara for a number of years. She is an outstanding Graphic Designer and further more, a brilliant Project Manager. Lara is not only wonderful at taking a design brief from concept to creation, but also at feeding into the design concept process and advising on best practise. I could not recommend Lara enough and hope to have the pleasure of working with her again.
Eillie Wornell
Design and Project Manager at Avado
Lara is an exceptionally talented designer, if you are looking for someone, stop and send Lara a message! She has been an integral part of our team from day one. She helped to create the brand, and the identity. She understood the concept immediately and her communication skills were excellent to make sure we were on the same page throughout the process.

Kumar Kolar
Founder at Karkli
I can only recommend Lara very enthusiastically! She has shown responsibility, perseverance and dedication from the very start. Lara is extremely organised and autonomous, with an ability to getting it right at first, excelling in solo as well as collective assignments. She is also an extraordinary Design/Brand Manager: amazingly creative thinking, great eye for detail, impressive versatility in formats and styles, remarkable understanding of Brand Identity, Content and Design trends and tools.
Catarina Meleiro
Head of Communications & PR at Vision-Box
Working with Lara was transformative for the Fixflo brand. She didn’t just update our look — she reimagined how we tell our story. Lara single-handedly evolved our brand into something far more cohesive, confident, and compelling. Her strategic insight and creative flair made an impact we couldn’t have achieved without her. Thoughtful, collaborative, and brilliantly talented. I'd relish the opportunity to work with her again.

James Dilgul
Head of Marketing at Fixflo & Aareon UK
I had the pleasure of managing Lara for a number of years. She is an outstanding Graphic Designer and further more, a brilliant Project Manager. Lara is not only wonderful at taking a design brief from concept to creation, but also at feeding into the design concept process and advising on best practise. I could not recommend Lara enough and hope to have the pleasure of working with her again.
Eillie Wornell
Design and Project Manager at Avado
Lara is an exceptionally talented designer, if you are looking for someone, stop and send Lara a message! She has been an integral part of our team from day one. She helped to create the brand, and the identity. She understood the concept immediately and her communication skills were excellent to make sure we were on the same page throughout the process.

Kumar Kolar
Founder at Karkli
I can only recommend Lara very enthusiastically! She has shown responsibility, perseverance and dedication from the very start. Lara is extremely organised and autonomous, with an ability to getting it right at first, excelling in solo as well as collective assignments. She is also an extraordinary Design/Brand Manager: amazingly creative thinking, great eye for detail, impressive versatility in formats and styles, remarkable understanding of Brand Identity, Content and Design trends and tools.
Catarina Meleiro
Head of Communications & PR at Vision-Box
Working with Lara was transformative for the Fixflo brand. She didn’t just update our look — she reimagined how we tell our story. Lara single-handedly evolved our brand into something far more cohesive, confident, and compelling. Her strategic insight and creative flair made an impact we couldn’t have achieved without her. Thoughtful, collaborative, and brilliantly talented. I'd relish the opportunity to work with her again.

James Dilgul
Head of Marketing at Fixflo & Aareon UK
I had the pleasure of managing Lara for a number of years. She is an outstanding Graphic Designer and further more, a brilliant Project Manager. Lara is not only wonderful at taking a design brief from concept to creation, but also at feeding into the design concept process and advising on best practise. I could not recommend Lara enough and hope to have the pleasure of working with her again.
Eillie Wornell
Design and Project Manager at Avado
Lara is an exceptionally talented designer, if you are looking for someone, stop and send Lara a message! She has been an integral part of our team from day one. She helped to create the brand, and the identity. She understood the concept immediately and her communication skills were excellent to make sure we were on the same page throughout the process.

Kumar Kolar
Founder at Karkli
I can only recommend Lara very enthusiastically! She has shown responsibility, perseverance and dedication from the very start. Lara is extremely organised and autonomous, with an ability to getting it right at first, excelling in solo as well as collective assignments. She is also an extraordinary Design/Brand Manager: amazingly creative thinking, great eye for detail, impressive versatility in formats and styles, remarkable understanding of Brand Identity, Content and Design trends and tools.
Catarina Meleiro
Head of Communications & PR at Vision-Box
Services
Branding
Brand strategy • Logo design • Brand guidelines • Rebranding services
Graphic design
Collateral design • Print marketing • Packaging • POS • Events marketing
Illustration
Custom illustration • Storyboarding for motion graphics • Iconography • Infographics
Digital design
Motion graphics • Social media assets • Template creation
UX & UI design
Wireframing • Prototyping • Adobe XD • Figma • Framer
Branding
Brand strategy
Logo design
Brand guidelines
Rebranding services
Graphic design
Collateral design
Print marketing
Packaging
POS
Events marketing
Illustration
Custom illustration
Storyboarding for motion graphics
Iconography
Infographics
Digital design
Motion graphics
Social media assets
Template creation
UX & UI design
Wireframing
Prototyping
Adobe XD
Figma
Framer
Branding
Brand strategy • Logo design • Brand guidelines • Rebranding services
Graphic design
Collateral design • Print marketing • Packaging • POS • Events marketing
Illustration
Custom illustration • Storyboarding for motion graphics • Iconography • Infographics
Digital design
Motion graphics • Social media assets • Template creation
UX & UI design
Wireframing • Prototyping • Adobe XD • Figma • Framer
Experience
2019 - 2024
Senior Creative Design Manager
Fixflo / Aareon UK
Managing a small team of designers, I worked on brand management and art direction for the output of all marketing design deliverables for Fixflo, Arthur Online and Aareon UK. Led multiple flagship design projects including brand refresh and website overhauls, marketing campaigns, tradeshows, events and more.
2017 - 2019
Lead Graphic Designer
Avado Learning (London, UK)
Led the scoping and development of branding and visuals for e-learning courses including Squared Online (developed with Google) and bespoke projects for clients like GSK, Phillip Morris International, Ferrero, Estée Lauder and Vodafone, while managing a team of graphic designers.
2014 - 2017
Graphic Designer
Vision-Box (Lisbon, Portugal)
Revamp of the company’s brand and monitoring of its guidelines across the globe as the de facto brand manager. Development of graphics for flagship projects and creation of collaterals and marketing campaigns across print and digital media.
2019 - 2024
Senior Creative Design Manager
Fixflo / Aareon UK
Managing a small team of designers, I worked on brand management and art direction for the output of all marketing design deliverables for Fixflo, Arthur Online and Aareon UK. Led multiple flagship design projects including brand refresh and website overhauls, marketing campaigns, tradeshows, events and more.
2017 - 2019
Lead Graphic Designer
Avado Learning (London, UK)
Led the scoping and development of branding and visuals for e-learning courses including Squared Online (developed with Google) and bespoke projects for clients like GSK, Phillip Morris International, Ferrero, Estée Lauder and Vodafone, while managing a team of graphic designers.
2014 - 2017
Graphic Designer
Vision-Box (Lisbon, Portugal)
Revamp of the company’s brand and monitoring of its guidelines across the globe as the de facto brand manager. Development of graphics for flagship projects and creation of collaterals and marketing campaigns across print and digital media.
2019 - 2024
Senior Creative Design Manager
Fixflo / Aareon UK
Managing a small team of designers, I worked on brand management and art direction for the output of all marketing design deliverables for Fixflo, Arthur Online and Aareon UK. Led multiple flagship design projects including brand refresh and website overhauls, marketing campaigns, tradeshows, events and more.
2017 - 2019
Lead Graphic Designer
Avado Learning (London, UK)
Led the scoping and development of branding and visuals for e-learning courses including Squared Online (developed with Google) and bespoke projects for clients like GSK, Phillip Morris International, Ferrero, Estée Lauder and Vodafone, while managing a team of graphic designers.
2014 - 2017